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Why Referrals Are the Heart of Our Meta Ads Agency (And What That Says About How We Work)

Date: September 12, 2025

Most of our clients don’t find us through cold pitches or big marketing campaigns.

They come to us the old-fashioned way: word of mouth.

One client trusts us with their Meta ads.

We stay in touch, stay accountable, and deliver results.

And before we know it, they’ve passed our name along to someone else.

And then that person does the same.

Referral by referral, relationship by relationship, we’ve quietly built a business rooted in trust, results, and genuine human connection.


Why Trust Matters More Than Ever in Meta Ads

Let’s be honest: the Meta ads industry has taken some hits.

We hear it all the time from new clients:

  • “We worked with an agency who ghosted us…”
  • “Our budget disappeared and we didn’t even get a report…”
  • “The results looked okay, but we never really knew what was happening.”

Too many businesses have been burned.

And too many Meta ads agencies are still promising the world and delivering… confusion.

That’s why at Impactful Marketing, we’ve built things differently.


What Working With Us Actually Looks Like

Here’s what our referral clients tell their friends about us—and we’re proud of every word:

  • We don’t overpromise. We’re not here to sell dreams—we’re here to build results.
  • We communicate regularly and honestly. Whether the news is great or needs attention, you’ll hear from us.
  • We stay in the ads every single day. No “set and forget,” no disappearing acts.
  • We test, optimise, and adjust in real-time. Because Facebook and Instagram ads are living, breathing campaigns.
  • We treat your ad budget like it’s our own. Whether you’re spending £30 a day or £3,000.

We’re not a big, faceless agency.

We’re a boutique team—just Dan and Courtney, brother and sister—fully hands-on and deeply invested in the businesses we work with.


Why Referrals Still Matter (Even in a Digital World)

In an age of automation, AI, and algorithm-driven everything, genuine human connection still wins.

Our best growth has come from clients who:

  • Felt taken care of
  • Got real results
  • Knew we were in their corner
  • Trusted us enough to tell someone else

That trust has created a ripple effect of amazing clients, lasting relationships, and campaigns we’re genuinely proud of.

And we don’t take that lightly.


Final Thought: Great Work Still Speaks for Itself

You don’t have to shout the loudest to stand out.

You just have to show up, do great work, and treat people well.

That’s what we’ve done—and what we’ll continue to do.

Because in a world of overhype and underdelivery, we believe trust is still the most powerful lead generation strategy there is.


Need a hand with your Meta Ads? Here’s some options:

Done For You – Discover how we can take over all of your Facebook Ads hands-free.

Done With You – Explore the ways we can work alongside you and your marketing team.

Free Video Training – Instant access Facebook Ads training.

Free Resources – Handy guides and downloadables.

Blogs – More blog posts like this with real stories of strategy and success.

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