Category: Marketing General
Marketing – It’s Not About Shouting The Loudest Anymore
Once upon a time, Marketing & Advertising was just about shouting louder than your competitors. Making the biggest claims, the boldest statements, and the…
5 Reasons Your Startup Needs A Sales Funnel
So you’re starting a business or have started one recently. Congrats by the way! A website will surely be on your to do list,…
The 3 Steps To Amazing Client Testimonials
Client Testimonials — we all know they make for amazing marketing, allowing you to prove that you do what you say on the tin…
A Startups Guide To Linkedin
When a business first starts out, it’s important to leverage as much organic (free) marketing as possible- and social media is a great way…
Free Free Sell: The Email Campaign ANY Business Can Use To Sell To Their Coldest Leads
Over my many years doing Marketing for businesses, both as an employee and as an agency, I’ve run countless different email campaigns. Some did…
What Makes A Winning Call To Action (CTA)?
With CTAs being so vital, it’s incredibly important to get them right — so you get the maximum results (maximum actions) taken from them.…
The Pay Per Click metrics you need to watch
Pay Per Click (PPC) Ads come in many shapes and forms — There’s Facebook, Google, Twitter, Linkedin, Youtube and so on. They more or…
Two Free Plus Shipping – Does It Still Work?
Before I reveal the answer, let’s dive in to what 2 Free + Shipping actually is. In short, it’s a marketing strategy that involves…
STOP Looking For Clients & Customers
If you run a business of any shape, size or niche — then you will have products or services you offer and sell to…
What Makes Content Truly Valuable
Content Marketing has been significant to the success of businesses for many years. Regularly dropping content via email, social media, webinars — with videos,…
