Category: Marketing General
Marketing Is A Bridge
Changing your perspective on marketing will change your results from it! I love perspective. Even the smallest of changes in it can lead to…
Just How Often Does Somebody Need To See A Digital Advert Before Taking Action
Frequency is also something that can be measured, and understanding it is key to any advertising success. Frequency refers to just how many times…
What Makes A Winning Call To Action (CTA)
Call To Actions or CTA’s are an increasingly common part of any marketing and advertising. You can usually find a CTA at the end…
19 Data Points You Should Know About Your Target Audience
I want to talk you through all of the different bits of information you need to consider about your target audience. The more you understand…
Marketing – Don’t Do It Later, Do It Today
How businesses approach Marketing can make or break the business. Most businesses in the 21st-century acknowledge the importance of Marketing. They don’t deny that…
Gone Fishing – The Successful Businesses Approach To Marketing
Marketing has grown to huge proportions, with so many different ways businesses can advertise themselves and their products/services. This is of course a great…
Non-Digital Marketing: How To Measure Your Results
Measuring the results of your marketing is essential to optimisation and maximising ROI. By being able to determine how many views your website got,…
Don’t Let A Lack Of Time Or Knowledge Stem Your Businesses Growth
When you start a business, you have a few things. You have an idea of what to sell, you have the knowledge to create…
Take These Elements Into Account Before Doing ANY Marketing
There is no magic bullet or formula to perfect and successful marketing. It’s not just a case of for example: having a website, having…
Marketing – Knowing When To Stop
The question is, when should a business stop a certain piece of marketing if it is losing money? There needs to be enough time…
