Our Philosophy
Dan & Courtney Todd
Scaling with Meta Ads shouldn’t be risky, uncontrollable and out of your hands. It should be a gradual, safe process backed by data.
That is what we’re here to deliver, with all of the non-negotiable responsibility, accountability and care that needs to come with it.
We’re the first to admit that we’re not the biggest agency in the world, and never will be. That is intentional to ensure we can best serve our select clients in every possible way;
No layers.
No junior account managers.
No distance between you and the people making decisions.
When you work with us, you work with us: Dan and Courtney.
That is what we’re here to deliver, with all of the non-negotiable responsibility, accountability and care that needs to come with it.
We’re the first to admit that we’re not the biggest agency in the world, and never will be. That is intentional to ensure we can best serve our select clients in every possible way;
No layers.
No junior account managers.
No distance between you and the people making decisions.
When you work with us, you work with us: Dan and Courtney.
Where We Started
Dan and Courtney are brother-and-sister born in the sleepy coastal town of Scarborough, North Yorkshire. With a shared passion of marketing and a seven-year gap between, Dan was the first to begin running Meta Ads for his day job as Marketing Manager.
After seeing first-hand the power of Meta Ads to scale and grow an already successful business, he set out to create his own agency where he’d later hire Courtney who has since become an equal partner.
At the heart of every Meta Ad ran there is one simple principle.
Test. Measure. Optimise.
That was it. No complicated systems. No magic tricks.
As our reputation for data-driven down-to-earth Meta Ad management grew, so did our list of clients leading to more than £7M in ad spend.
From the first pound to the last, our principle has never changed.
Because with Meta Ads, as with any Marketing, there’s one simple reality;
Nobody knows what will work. Not Dan or Courtney. Not you, nor the next person.
Campaigns differ. Markets shift. Audiences evolve.
You have to;
Test properly. Measure accurately. Optimise relentlessly.
After seeing first-hand the power of Meta Ads to scale and grow an already successful business, he set out to create his own agency where he’d later hire Courtney who has since become an equal partner.
At the heart of every Meta Ad ran there is one simple principle.
Test. Measure. Optimise.
That was it. No complicated systems. No magic tricks.
As our reputation for data-driven down-to-earth Meta Ad management grew, so did our list of clients leading to more than £7M in ad spend.
From the first pound to the last, our principle has never changed.
Because with Meta Ads, as with any Marketing, there’s one simple reality;
Nobody knows what will work. Not Dan or Courtney. Not you, nor the next person.
Campaigns differ. Markets shift. Audiences evolve.
You have to;
Test properly. Measure accurately. Optimise relentlessly.
What We Stand For
At the heart of every pound we spend on ads, every piece of copy we write, every campaign we manage, are a set of core principles
We spend our clients money like our own
We don’t take the trust of our clients and their budget lightly
We’re responsible, accountable and in-control of ads 7 days a week
There’s always more to do - more ads to run, more niches to target, more ways to grow
Choosing data over emotion. Facts not thoughts. Spend with intent, driven by agreed targets
Safe, steady scaling over shortcuts and irresponsible spending
And (of course) Test, Measure and Optimise.
If we sound like the people who are exactly what you’re looking for to scale and grow your business;
Learn more about our flagship Done For You service hereOr click here to connect with usWe spend our clients money like our own
We don’t take the trust of our clients and their budget lightly
We’re responsible, accountable and in-control of ads 7 days a week
There’s always more to do - more ads to run, more niches to target, more ways to grow
Choosing data over emotion. Facts not thoughts. Spend with intent, driven by agreed targets
Safe, steady scaling over shortcuts and irresponsible spending
And (of course) Test, Measure and Optimise.
If we sound like the people who are exactly what you’re looking for to scale and grow your business;
Whatsapp us: 07403115475
Impactful Marketing Ltd, 56 Gladstone Lane, Scarborough, YO12 7BS
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Impactful Marketing Ltd, 56 Gladstone Lane, Scarborough, YO12 7BS
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