Suzy Ashworth
How Impactful Marketing helped to Suzy to run her LARGEST ever challenge
Suzy Ashworth, multi 7-figure Quantum Transformation and Embodiment coach, has an unshakeable passion for helping entrepreneurs around the world to step into limitless living so they can achieve anything they want.
At the heart of this, Suzy runs many challenges, events and workshops both in person and virtually, to her audiences around the globe.
These complimentary trainings are followed by opportunities to work with Suzy on a one-to-one or one-to-many basis through her many mentorship and support packages.
Requirements
In order to continue to run successful and profitable challenges, events and webinars, three things were required:
Large numbers of brand new registrants & attendees - 100s and 1000s
Of high quality – those most engaged, most likely to turn up, take action and buy
Cost-effectively – at the lowest possible cost, to maximise the return on investment
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“I’m driven towards one purpose: helping entrepreneurs to change their lives and achieve their full potential, wherever they are emotionally and mentally.
Thanks to modern marketing, I can get my message out to beautiful entrepreneurs anywhere in the world. The only thing that limits this, is the ever changing cost of advertising.
Facebook Ads have been a critical part of everything I do, but they’ve been getting harder and harder to get high-quality, low-cost results for.
That was, until I partnered with Impactful Marketing. Whilst many gurus said that getting lower cost per leads was no longer possible, Impactful Marketing proved otherwise.
Thousands of wonderful entrepreneurs around the world have entered my circle through challenges and lead magnets… the biggest of which was in December 2021 when Impactful Marketing helped me to fill my largest ever challenge.
Over 1,500 signups were achieved through FB Ads alone, at such a low cost per lead that I doubled my original budget to maximise my reach and help as many people as possible.
Thanks to Impactful Marketing, I’m able to achieve their purpose like never before… and I can’t wait to see what the future holds with how many more people they can help me to reach out to.”
Suzy Ashworth
5-Day Workshop
December 2021 - Ongoing
2,462 registrations
Cost per registration: £4.80
5-Day Coaching Workshop
December 2021 - Ongoing
1,004 registrations
Cost per registration: £5.11
3-Day Workshop
December 2021 - Ongoing
269 registrations
Cost per registration: £5.90
Leads via Lead Magnets
October 2021 - Ongoing
10,684 Leads
Cost per lead: £2.26
Challenges
In order to deliver these requirements, a number of challenges were overcome:
Ensuring the costs were kept low even when quantity of registrants increased, and the audience pool of potential registrants decreased
Countering the impact of the 2021s iOS changes leading to smaller audience pools, inaccurate and unreliable tracking and higher costs
Providing large registration/attendees numbers, cost-effectively, in a very competitive and saturated target markets where many advertisers are fighting for the attention of entrepreneurs all around the globe
Our guides are a great free resource to get
started with
Implementation
Daily Facebook Ads was and continues to be the best solution to providing webinar and challenge registrations in of high quality, in large numbers, and of low cost
Statistics were communicated daily with 24/7 access for support on Whatsapp and Email, as well as occasional zoom calls to plan future challenges, events and webinars, share ideas and give as much value as possible
Landing pages were constructed and improved wherever required to counter the challenges as they presented themselves
Copy and images were crafted as required
A strong partnership and friendship was formed, with passion and commitment to deliver the best results and a mutual passion for helping entrepreneurs to overcome their limiting beliefs and achieve their full potential
There are 2 ways we can help you to create large numbers of high-quality cost-effective leads from FB Ads
Done For You
We create, run, and manage your FB Ad campaigns for a
minimum of 3-months ensuring we maximise leads, results & return whilst minimising costs
minimum of 3-months ensuring we maximise leads, results & return whilst minimising costs
Creating you large numbers of high-quality cost-effective leads
Getting you a lot more from your FB Ad spend
And it’s completely hands free!
One Off Campaign
We create, run, and manage one FB Ad campaign allowing you to test a brand new product/service, funnel or campaign whilst minimising your investment and risk
Teaching you to get lots of high-quality cost-effective leads
So you can maximise your return now and in the future
And you retain that learning in-house for life!
Find out how we can help you fill your lists, events, webinars and challenges with thousands of high-quality cost-effective leads with FB Ads
Fill out the contact form to get a copy of our brochure with more details about the services that we provide.
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